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Head up Display


BMW Group


Engineering Division


Development and integration of premium Head Up Displays in cooperation with the series supplier.

Accomplishments & Results:

  • Concept, design and optical computation of the Head Up Displays in collaboration with the series suppliers
  • Adaptation of the construction design to the interfaces in the whole vehicle (dashboard, shell, windscreen, cockpit wiring harness), taking into account the optical and thermal requirements   
  • Definition of quality measures in collaboration with the series suppliers
  • Execution and evaluation of component tests (internally and with the series supplier
  • Analysis of optical performance of windshields for HUD systems
  • Back reflection tests of cover glasses and subsequent feedback into the design of the head-up display panel of the dashboard
  • Conception and design of alternative light sources and modular systems
  • Design of windshield frames, including test bays for optical measurement of HUDs
  • Creation of photorealistic images using CATIA V5 for ghost image analyses
  • Preparation and execution of the geometrical release
  • Operation of the HUD laboratory to secure development systems (measurement technology, measurement, test station development for hardware/software)
  • Management of series related projects